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Basic advertising : (Record no. 15698)

MARC details
000 -LEADER
fixed length control field 00874nam a2200277 a 4500
001 - CONTROL NUMBER
control field vtls000015525
003 - CONTROL NUMBER IDENTIFIER
control field MY-PjKIC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200206151559.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100907s2010 sz a b 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9782940411214 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 2940411212 (pbk.)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201101210942
Level of effort used to assign nonsubject heading access points norliday
Level of effort used to assign subject headings 201012280928
Level of effort used to assign classification faridah7
-- 201009071034
-- faridah7
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.104
Edition number 22
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) 659.104 MAH
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Mahon, Nik.
245 10 - TITLE STATEMENT
Title Basic advertising :
Remainder of title art direction /
Statement of responsibility, etc. Nik Mahon
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Lausanne, Switzerland :
Name of publisher, distributor, etc. AVA Academia,
Date of publication, distribution, etc. c2010.
300 ## - PHYSICAL DESCRIPTION
Extent 183 p. :
Other physical details col. ill. ;
Dimensions 23 cm.
490 1# - SERIES STATEMENT
Series statement Basics advertising ;
Volume/sequential designation 2
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Commercial art.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Art direction.
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Basics advertising ;
Volume/sequential designation 2.
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE FCUC Library 28/02/2020   659.104 MAH 2010 00021577 03/02/2021 28/02/2020 Open Collection