Normal view MARC view ISBD view

Principles and practice of marketing / (Record no. 12806)

MARC details
000 -LEADER
fixed length control field	01121nam a2200289 a 4500
001 - CONTROL NUMBER
control field	vtls000001427
003 - CONTROL NUMBER IDENTIFIER
control field	MY-PjKIC
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20200206144256.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	100211s2001 enka 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0077096134
035 ## - SYSTEM CONTROL NUMBER
System control number	0077096134
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description	201304101604
Level of effort used to assign nonsubject heading access points	norliday
Level of effort used to assign subject headings	201002111734
Level of effort used to assign classification	VLOAD
Level of effort used to assign subject headings	201002111559
Level of effort used to assign classification	VLOAD
Level of effort used to assign subject headings	201002111403
Level of effort used to assign classification	VLOAD
--	201002111403
--	VLOAD
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR)	658.8 JOB
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Jobber, David.
245 10 - TITLE STATEMENT
Title	Principles and practice of marketing /
Statement of responsibility, etc.	David Jobber.
250 ## - EDITION STATEMENT
Edition statement	3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	London :
Name of publisher, distributor, etc.	McGraw-Hill,
Date of publication, distribution, etc.	2001.
300 ## - PHYSICAL DESCRIPTION
Extent	xxiv, 823 p. :
Other physical details	ill. (chiefly col.) ;
Dimensions	27 cm +
Accompanying material	1 computer optical disc (4 3/4 in.).
500 ## - GENERAL NOTE
General note	Accompanying CD-ROM held at Circulation Desk ; DD722, DD723, DD724, DD725.
538 ## - SYSTEM DETAILS NOTE
System details note	System requirements for accompanying CD-ROM: IBM PC or compatible with Web browsing facilities.
592 ## -
--	01697
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing
Geographic subdivision	Europe
Form subdivision	Case studies.

Holdings
Lost status	Source of classification or shelving scheme	Collection code	Home library	Current library	Shelving location	Cost, normal purchase price	Full call number	Barcode	Date last seen	Koha item type	Date acquired	Price effective from
	Dewey Decimal Classification	Open Collection	FIRST CITY UNIVERSITY COLLEGE	FIRST CITY UNIVERSITY COLLEGE	FCUC Library	10.00	658.8 JOB 2001	00012760	03/02/2021	Open Collection
Lost	Dewey Decimal Classification	Open Collection	FIRST CITY UNIVERSITY COLLEGE	FIRST CITY UNIVERSITY COLLEGE	FCUC Library	10.00	658.8 JOB 2001	00012759		Open Collection
	Dewey Decimal Classification	Open Collection	FIRST CITY UNIVERSITY COLLEGE	FIRST CITY UNIVERSITY COLLEGE	FCUC Library	10.00	658.8 JOB 2001	00012758	03/02/2021	Open Collection
	Dewey Decimal Classification	Open Collection	FIRST CITY UNIVERSITY COLLEGE	FIRST CITY UNIVERSITY COLLEGE	FCUC Library	10.00	658.8 JOB 2001	00012757	03/02/2021	Open Collection
	Dewey Decimal Classification	AV Circulation	FIRST CITY UNIVERSITY COLLEGE	FIRST CITY UNIVERSITY COLLEGE	CD Cabinet1		658.8 JOB 2001	DD722	03/02/2021	AV Circulation	02/11/2020	02/11/2020
	Dewey Decimal Classification	AV Circulation	FIRST CITY UNIVERSITY COLLEGE	FIRST CITY UNIVERSITY COLLEGE	CD Cabinet1		658.8 JOB 2001	DD723	03/02/2021	AV Circulation	02/11/2020	02/11/2020
	Dewey Decimal Classification	AV Circulation	FIRST CITY UNIVERSITY COLLEGE	FIRST CITY UNIVERSITY COLLEGE	CD Cabinet1		658.8 JOB 2001	DD724	03/02/2021	AV Circulation	02/11/2020	02/11/2020
	Dewey Decimal Classification	AV Circulation	FIRST CITY UNIVERSITY COLLEGE	FIRST CITY UNIVERSITY COLLEGE	CD Cabinet1		658.8 JOB 2001	DD725	03/02/2021	AV Circulation	02/11/2020	02/11/2020