Public relations in the marketing mix : (Record no. 11622)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00819nam a2200241 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | vtls000009415 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | MY-PjKIC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200206142355.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 100211s1984 ilu 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0844230847 (pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780844230849 (pbk.) |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 0844230847 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 201506031151 |
| Level of effort used to assign nonsubject heading access points | norliday |
| Level of effort used to assign subject headings | 201002111603 |
| Level of effort used to assign classification | VLOAD |
| -- | 201002111437 |
| -- | VLOAD |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | 659.2 GOL |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Goldman, Jordan. |
| 245 10 - TITLE STATEMENT | |
| Title | Public relations in the marketing mix : |
| Remainder of title | introducing vulnerability relations / |
| Statement of responsibility, etc. | Jordan Goldman. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Lincolnwood, Ill. : |
| Name of publisher, distributor, etc. | NTC Business Books, |
| Date of publication, distribution, etc. | 1984. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 165 p. ; |
| Dimensions | 24 cm. |
| 591 ## - | |
| -- | Donated By Centrepoint Bandar Utama |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Public relations |
| General subdivision | Marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Public relations. |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Open Collection | FIRST CITY UNIVERSITY COLLEGE | FIRST CITY UNIVERSITY COLLEGE | FCUC Library | 54.00 | 659.2 GOL 1984 | 00011211 | 03/02/2021 | Open Collection |