The fundamentals and practice of marketing /
Wilmshurst, John.
The fundamentals and practice of marketing / John Wilmshurst. - 2nd ed. - Oxford : Butterworth Heinemann, 1984 (1992 [printing]). - vii, 239 p. : ill. ; 24 cm. - Marketing series. .
0750604336
Marketing.
The fundamentals and practice of marketing / John Wilmshurst. - 2nd ed. - Oxford : Butterworth Heinemann, 1984 (1992 [printing]). - vii, 239 p. : ill. ; 24 cm. - Marketing series. .
0750604336
Marketing.