FirstCity
Welcome to First City University College Library iPortal | library@firstcity.edu.my | +603-7735 2088 (Ext. 519)

Marketing in travel and tourism /

Middleton, Victor T. C.

Marketing in travel and tourism / Victor T. C. Middleton and Jackie R. Clarke. - 3rd ed. - Oxford : Butterworth-Heinemann, 2001. - 487 p. : ill.

0750644710


Tourism--Marketing.
Travel--Marketing.