Marketing on the Internet :
Ellsworth, Jill H., , 1949-
Marketing on the Internet : : multimedia strategies for the World Wide Web / / Jill H. Ellsworth, Matthew V. Ellsworth. - New York : : J. Wiley, , c1995. - xxvii, 404 p. : : ill. ; ; 24 cm.
Includes index.
0471118508
Internet advertising.
Marketing--Communication systems--Data processing.
Marketing on the Internet : : multimedia strategies for the World Wide Web / / Jill H. Ellsworth, Matthew V. Ellsworth. - New York : : J. Wiley, , c1995. - xxvii, 404 p. : : ill. ; ; 24 cm.
Includes index.
0471118508
Internet advertising.
Marketing--Communication systems--Data processing.