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Breaking up America :

Turow, Joseph.

Breaking up America : advertisers and the new media world / Joseph Turow. - [Pbk. ed., 1998]. - Chicago, Ill. : University of Chicago Press, 1998. - 1 online resource (xiv, 242 pages)

Includes bibliographical references (pages 201-230) and index.

ISBN: 0226817512 9780226817514

Subjects--Topical Terms:
Advertising--Social aspects--United States.
Target marketing--United States.
BUSINESS & ECONOMICS--Advertising & Promotion.
Advertising--Social aspects.
Target marketing.
Reclame.
Sociale aspecten.

Subjects--Geographic Terms:
United States.
Verenigde Staten.

Index Terms--Genre/Form:
Electronic books.
Electronic books.

LC Class. No.: HF5813.U6 / T85 1998eb

Dewey Class. No.: 659.1/042

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