Marketing research /
Burns, Alvin C.
Marketing research / Alvin Burns, Ronald F. Bush. - 3rd ed. - Upper Saddle River, New Jersey : Prentice Hall, 2000.
Includes bibliographical references and indexes.
0130174513
Marketing research / Alvin Burns, Ronald F. Bush. - 3rd ed. - Upper Saddle River, New Jersey : Prentice Hall, 2000.
Includes bibliographical references and indexes.
0130174513