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Selling :

Weitz, Barton A.

Selling : building partnerships / Barton A. Weitz, Stephen B. Castleberry, John F. Tanner, Jr. - 4th ed. - Boston : McGraw-Hill, c2001. - xxv, 630 p. : ill. ; 25 cm. - McGraw-Hill/Irwin series in marketing .

Includes bibliographical references and index.

0071180699


Selling.