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International marketing strategy /

Bradley, Frank, 1942-

International marketing strategy / Frank Bradley. - 5th ed. - Harlow, England : FT Prentice Hall, c2005. - xxvii, 408 p. : ill. ; 25 cm.

Includes bibliographical references and index.

ISBN: 0273686887 9780273686880

LCCN: 2004-056445

Subjects--Topical Terms:
Export marketing--Management.

LC Class. No.: HF1416 / .B72 2005

Dewey Class. No.: 658.8/4

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