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The application of cultural values in tv commercial :

Wong, Sin Yin.

The application of cultural values in tv commercial : a study of its differences between Western and Asian adverts / by Wong Sin Yin. - 2004. - 29 p. : ill. ; 30 cm.

Located at Red Spot Room.

Dissertation (BA. (Hons))--KBU International College in collaboration with Nottingham Trent University, UK, 2004.

Includes bibliographical references.

ISBN001141