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The economics of business strategy /

Lipczynski, John.

The economics of business strategy / John Lipczynski, John Wilson. - Harlow, England : FT Prentice Hall, 2004. - xxii, 321 p. : ill. ; 25 cm.

Includes bibliographical references and index.

0273676253


Business planning--Case studies
Managerial economics
Strategic planning--Economic aspects.

338.5024658 658.4012