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Business research methods /

Zikmund, William G.

Business research methods / William G. Zikmund. - 7th ed. - Australia, Canada, ; Mason, OH : Thomson/South-Western, c2003. - xix, 748 p. : ill. (some col.) ; 27 cm.

Includes bibliographical references and index.

0030350840


Management--Research.
Business--Research.