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| 090 | _a658.84 JEA | ||
| 100 | 1 | _aJeannet, Jean-Pierre. | |
| 245 | 1 | 0 |
_aCases in global marketing strategies / _cJean-Pierre Jeannet, H. David Hennessey. |
| 250 | _a6th ed. | ||
| 260 |
_aBoston : _bHoughton Mifflin, _cc2005. |
||
| 300 |
_a265 p. : _bill. ; _c24 cm. |
||
| 500 | _a2005 annual update. | ||
| 500 | _a"This 2005 casebook update has been designed to accompany Global marketing strategies, sixth edition"--Pref | ||
| 504 | _aIncludes bibliographical references. | ||
| 591 |
_aL00172 _b17/03/06 _cBUS _dGlobe Enterprise |
||
| 592 |
_a014030 _b20/04/06 |
||
| 650 | 0 |
_aExport marketing _xManagement _vCase studies. |
|
| 650 | 0 |
_aExport marketing _xManagement. |
|
| 700 | 1 | _aHennessey, H. David. | |
| 700 | 1 |
_aJeannet, Jean-Pierre. _tGlobal marketing strategies. |
|
| 740 | 0 | 2 | _aGlobal marketing strategies. |
| 999 |
_c5995 _d5995 |
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