000 | 00474nam a22001457a 4500 | ||
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003 | fcuc | ||
005 | 20201123110308.0 | ||
008 | 201123b ||||| |||| 00| 0 eng d | ||
040 | _cfcuc | ||
082 | 0 | 0 | _aBA2006-13 |
100 | 1 | 0 |
_aHuo, Mei Lin _eAuthor |
245 | 1 | 0 |
_aCritical analysis the role of promotion mix (advertising and PR) towards an organization's leadership position in its industry through a case study on Pepsi / _cHuo Mei Lin. |
260 | _c2006. | ||
942 |
_2ddc _c15 |