| 000 | 01141cam a2200313 i 4500 | ||
|---|---|---|---|
| 999 |
_c58007 _d58007 |
||
| 001 | 19193532 | ||
| 003 | fcuc | ||
| 005 | 20201016085515.0 | ||
| 008 | 160727s2018 nyu 000 0 eng | ||
| 010 | _a 2016022842 | ||
| 020 |
_a9781292220178 _qElectronic resources |
||
| 040 |
_aDLC _beng _cDLC _erda _dDLC _dfcuc |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF5415 _b.K636 2018 |
| 082 | 0 | 0 |
_a658.8 KOT 2018 _223 |
| 100 | 1 |
_aKotler, Philip, _eAuthor |
|
| 245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler, Gary Armstrong with Marc Oliver Opresnik. |
| 250 |
_aSeventeenth edition, _bGlobal edition. |
||
| 264 | 1 |
_aHoboken : _bPearson Higher Education, _c[2018] |
|
| 300 | _a1 Electronic resource (1 volume) | ||
| 336 |
_atext _btxt _2rdacontent |
||
| 337 |
_acomputer _bc _2rdamedia |
||
| 338 |
_aOnline resource _bnr _2rdacarrier |
||
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aArmstrong, Gary _q(Gary M.), _eauthor. |
|
| 700 | 1 |
_aOpresnik, Marc O. _q(Marc Oliver), _eAuthor _9394 |
|
| 856 | _uhttps://firstcityuniversity.sharepoint.com/:b:/s/FirstCityUC-eBooksCollections11/EYBB7WfbMfZOhCY0rHoyj-8Buat7imavLTLvS4SJXwPgbg?e=CbxbG6 | ||
| 942 |
_2ddc _cER |
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