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001 ocn954203893
003 OCoLC
005 20200827122159.0
006 m o d
007 cr |||||||||||
008 160727s2016 nyu o 001 0 eng
010 _a 2016034748
040 _aDLC
_beng
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019 _a960086801
_a960447986
020 _a9781634855433
_q(ebook)
020 _a1634855434
020 _z9781634854986
_q(hardcover)
020 _z1634854985 (hardcover)
029 1 _aAU@
_b000058425102
035 _a(OCoLC)954203893
_z(OCoLC)960086801
_z(OCoLC)960447986
042 _apcc
050 0 0 _aHF5415.32
072 7 _aBUS
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082 0 0 _a658.8/342
_223
049 _aMAIN
245 0 4 _aThe psychology of consumer and social influence :
_btheory and research /
_cDaniel J. Howard, editor.
264 1 _aNew York :
_bNova Publishers, Inc.,
_c2016.
300 _a1 online resource.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bn
_2rdamedia
338 _aonline resource
_bnc
_2rdacarrier
347 _adata file
_2rda
490 0 _aPsychology research progress
500 _aIncludes index.
505 0 _aPreface -- Indirect social influence at work : the effect of anticipated discussion on thinking style / Nicole Votolato Montgomery and Rajesh Bhargave, University of Virginia, Charlottesville, VA, USA, and others -- Self-control and the susceptibility to persuasion, compliance, and conformity / Edward Burkley and Thomas Hatvany, Oklahoma State University, OK, USA -- Blowing smoke : how appeal type influences subjective norms and intentions to consume electronic cigarettes / Mitchel R. Murdock and Priyali Rajagopal, University of South Carolina, SC, USA -- Consumer response to brand failure / Sekar Raju, Iowa State University, Ames, IA, USA -- Rethinking the diamond model : theory and research support self-anticonformity as a basic response and influence process / Paul R. Nail and Katarzyna Sznajd-Weron, University of Central Arkansas, AR, USA, and others -- Direct marketing on the internet: implications on customer acquisition, repeat buying, and firm performance / Jacquelyn Thomas, Richard Briesch and Peggy H. Tseng, Southern Methodist University, Dallas, TX, USA, and others -- The vulgar euphemism (VE) scale : entitled incivility in social relations / Daniel J. Howard, Southern Methodist University, Dallas, TX, USA -- Index.
588 _aDescription based on print version record and CIP data provided by publisher; resource not viewed.
590 _aeBooks on EBSCOhost
_bEBSCO eBook Subscription Academic Collection - Worldwide
650 0 _aConsumer behavior.
_0http://id.loc.gov/authorities/subjects/sh87006429
650 0 _aMarketing
_xPsychological aspects.
650 7 _aBUSINESS & ECONOMICS / Industrial Management
_2bisacsh
650 7 _aBUSINESS & ECONOMICS / Management
_2bisacsh
650 7 _aBUSINESS & ECONOMICS / Management Science
_2bisacsh
650 7 _aBUSINESS & ECONOMICS / Organizational Behavior
_2bisacsh
650 7 _aConsumer behavior.
_2fast
_0(OCoLC)fst00876238
650 7 _aMarketing
_xPsychological aspects.
_2fast
_0(OCoLC)fst01010241
655 4 _aElectronic books.
700 1 _aHoward, Daniel James,
_d1952-
_eeditor.
_0http://id.loc.gov/authorities/names/n2016040609
776 0 8 _iPrint version:
_tPsychology of consumer and social influence
_dHauppauge, New York : Nova Science Publishers, Inc., 2016
_z9781634854986
_w(DLC) 2016023922
856 4 0 _uhttps://libproxy.firstcity.edu.my:8443/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1356608
938 _aYBP Library Services
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938 _aEBSCOhost
_bEBSC
_n1356608
994 _a92
_bMYFCU
999 _c55800
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