000 05221cam a2200853 i 4500
001 ocn930059093
003 OCoLC
005 20200827105953.0
006 m o d
007 cr |||||||||||
008 151119t20162016nyu ob 001 0 eng
010 _a 2015045820
040 _aDLC
_beng
_erda
_epn
_cDLC
_dYDX
_dN$T
_dEBLCP
_dYDXCP
_dQGK
_dCUS
_dOCLCF
_dUAB
_dOTZ
_dOCLCQ
_dRRP
_dBLOOM
_dOCLCQ
_dWYU
_dOCLCO
_dOCLCQ
_dOCLCO
_dNLW
_dOCLCQ
_dLUN
_dBRF
019 _a1167401231
020 _a9781501311857
_q(electronic book)
020 _a1501311859
_q(electronic book)
020 _a9781501311864
_q(electronic book)
020 _a1501311867
_q(electronic book)
020 _z9781501311895
_q(hardcover)
020 _a9781501311871
_q(online)
020 _a1501311875
020 _a1501311891
020 _a9781501311895
020 _a9781501311888
_q(paperback)
020 _a1501311883
029 1 _aAU@
_b000056597159
029 1 _aAU@
_b000062386038
035 _a(OCoLC)930059093
_z(OCoLC)1167401231
042 _apcc
043 _an-us---
050 4 _aPN1999.M25
_bF68 2016
072 7 _aBUS
_x070060
_2bisacsh
072 7 _aTEC
_x041000
_2bisacsh
082 0 0 _a384/.806579493
_223
084 _aBUS070060
_aPER004010
_aCGN004060
_2bisacsh
049 _aMAIN
100 1 _aFlanagan, Martin,
_eauthor.
_0http://id.loc.gov/authorities/names/no2009158027
245 1 4 _aThe Marvel Studios phenomenon :
_binside a transmedia universe /
_cMartin Flanagan, Mike McKenny and Andy Livingstone.
264 1 _aNew York, NY :
_bBloomsbury Academic,
_c2016.
264 4 _c�2016
300 _a1 online resource (xii, 274 pages)
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
520 _a"The Marvel Studios Phenomenon evaluates the studio's identity, as well as its status within the structures of parent Disney. In a new set of readings of key texts such as Captain America: The Winter Soldier, Guardians of the Galaxy and Agents of S.H.I.E.L.D., the thematics of superhero fiction and the role of fandom are considered. The authors identify milestones from Marvel's complex and controversial business history, allowing us to appraise its industrial status: from a comic publisher keen to exploit its intellectual property, to an independent producer, and latterly, successful subsidiary of a vast entertainment empire. As it drives the process whereby large-scale cinematic practice encounters a converged entertainment age, what kind of organization is Marvel Studios? How does it co-ordinate a transmedia storyworld to the satisfaction of niche fan communities as well as a popular audience?"--
_cProvided by publisher.
504 _aIncludes bibliographical references and index.
588 0 _aOnline resource; title from digital title page (viewed on April 20, 2016).
505 0 _aIntroduction: The Road to Marvel Studios -- 1. 'Films Lead Policy': Marvel's Industrial (R)evolution and the Birth of a Studio -- 2. An Organization of Storytellers: The Marvel Story, According to Marvel -- 3. 'Doth Mother know you weareth her drapes?': The Genre Tactics of Marvel Studios -- 4. Captains America -- 5. Teams/Screens -- 6. Star-Lord, Who?: Guardians of the Galaxy -- Raiding the 'B-List' for New -- Legends -- 7. 'A Little Old-Fashioned: Marvel Studios and Pixar -- 8. Tie-ins, Tie-ups and Let-downs: Marvel's Transmedia Empire -- Conclusion -- Appendix: Timeline.
590 _aeBooks on EBSCOhost
_bEBSCO eBook Subscription Academic Collection - Worldwide
610 2 0 _aMarvel Studios
_xHistory.
610 2 7 _aMarvel Studios.
_2fast
_0(OCoLC)fst01974257
650 0 _aMotion picture industry
_zUnited States
_xHistory.
650 7 _aFilm, TV & radio.
_2bicssc
650 7 _aCartoons & comic strips.
_2bicssc
650 7 _aMedia, information & communication industries.
_2bicssc
650 7 _aBUSINESS & ECONOMICS
_xIndustries
_xMedia & Communications Industries.
_2bisacsh
650 7 _aPERFORMING ARTS
_xFilm & Video
_xDirection & Production.
_2bisacsh
650 7 _aCOMICS & GRAPHIC NOVELS
_xMedia Tie-In.
_2bisacsh
650 7 _aBUSINESS & ECONOMICS
_xIndustries
_xMedia & Communications.
_2bisacsh
650 7 _aTECHNOLOGY & ENGINEERING
_xTelecommunications.
_2bisacsh
650 7 _aMotion picture industry.
_2fast
_0(OCoLC)fst01027150
651 7 _aUnited States.
_2fast
_0(OCoLC)fst01204155
655 4 _aElectronic books.
655 7 _aHistory.
_2fast
_0(OCoLC)fst01411628
700 1 _aLivingstone, Andrew,
_d1987-
_eauthor.
_0http://id.loc.gov/authorities/names/n2015067086
700 1 _aMcKenny, Mike,
_eauthor.
_0http://id.loc.gov/authorities/names/n2015067047
776 0 8 _iPrint version:
_aFlanagan, Martin.
_tMarvel Studios phenomenon.
_dNew York : Bloomsbury Academic, 2016
_z9781501311895
_w(DLC) 2015041803
_w(OCoLC)921033683
856 4 0 _uhttps://libproxy.firstcity.edu.my:8443/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1214180
938 _aBloomsbury Publishing
_bBLOO
_nEDZ0001912469
938 _aEBL - Ebook Library
_bEBLB
_nEBL4460222
938 _aEBSCOhost
_bEBSC
_n1214180
938 _aYBP Library Services
_bYANK
_n12910352
994 _a92
_bMYFCU
999 _c48125
_d48125