000 | 02784cam a2200589Ia 4500 | ||
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001 | ocm42330962 | ||
003 | OCoLC | ||
005 | 20200810085416.0 | ||
006 | m o d | ||
007 | cr cn||||||||| | ||
008 | 920811s1993 nyua ob 001 0 eng d | ||
010 | _z 92030310 | ||
040 |
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019 |
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020 |
_a0585098549 _q(electronic bk.) |
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020 |
_a9780585098548 _q(electronic bk.) |
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020 | _a9780814450864 | ||
020 | _a0814450865 | ||
020 | _z0814450865 | ||
029 | 1 |
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_a(OCoLC)42330962 _z(OCoLC)318223052 _z(OCoLC)744734137 _z(OCoLC)961604023 _z(OCoLC)962686373 _z(OCoLC)970744321 _z(OCoLC)1105736220 _z(OCoLC)1123223663 _z(OCoLC)1125384540 _z(OCoLC)1127947745 _z(OCoLC)1136284687 |
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050 | 4 |
_aHF5415.2 _b.P63 1993eb |
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072 | 7 |
_aBUS _x043060 _2bisacsh |
|
082 | 0 | 4 |
_a658.8/3 _220 |
049 | _aMAIN | ||
100 | 1 | _aPope, Jeffrey L. | |
245 | 1 | 0 |
_aPractical marketing research / _cJeffrey L. Pope. |
250 | _aNew, updated ed. | ||
260 |
_aNew York : _bAMACOM, _c�1993. |
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300 |
_a1 online resource (x, 325 pages) : _billustrations |
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336 |
_atext _btxt _2rdacontent |
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337 |
_acomputer _bc _2rdamedia |
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338 |
_aonline resource _bcr _2rdacarrier |
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504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _aThe role of research in business -- Choosing the interviewing method -- Step by step through a research project -- Solving specific marketing problems -- Research tools -- Working with research companies. | |
588 | 0 | _aPrint version record. | |
590 |
_aeBooks on EBSCOhost _bEBSCO eBook Subscription Academic Collection - Worldwide |
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650 | 0 |
_aMarketing research. _0http://id.loc.gov/authorities/subjects/sh85081350 |
|
650 | 7 |
_aBUSINESS & ECONOMICS _xMarketing _xResearch. _2bisacsh |
|
650 | 7 |
_aMarketing research. _2fast _0(OCoLC)fst01010284 |
|
655 | 0 | _aElectronic books. | |
655 | 4 | _aElectronic books. | |
776 | 0 | 8 |
_iPrint version: _aPope, Jeffrey L. _tPractical marketing research. _bNew, updated ed. _dNew York : AMACOM, �1993 _z0814450865 _w(DLC) 92030310 _w(OCoLC)26502790 |
856 | 4 | 0 | _uhttps://libproxy.firstcity.edu.my:8443/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=2460 |
938 |
_aEBSCOhost _bEBSC _n2460 |
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938 |
_aYBP Library Services _bYANK _n2305773 |
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994 |
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999 |
_c27223 _d27223 |