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| 090 | _a658.0072 ZIK | ||
| 100 | 1 | _aZikmund, William G. | |
| 245 | 1 | 0 |
_aBusiness research methods / _cWilliam G. Zikmund. |
| 250 | _a5th ed. | ||
| 260 |
_aFort Worth : _bDryden, _cc1997. |
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| 300 |
_axxi, 829 p. : _bill. ; _c24 cm. |
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| 440 | 4 | _aThe Dryden Press series in management. | |
| 504 | _aIncludes bibliographical references (p. 752-762) and index. | ||
| 650 | 0 |
_aManagement _xResearch. |
|
| 650 | 0 |
_aBusiness _xResearch. |
|
| 999 |
_c223 _d223 |
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