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		The media handbook : a complete guide to advertising media selection, planning, research, and buying / Helen Katz. by Katz, Helen E [author.] Series: Routledge communication series Edition: 8th Edition. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York, NY : Routledge, 2022 Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 659 KAT 2022. Lists: New Book 2022. Place hold Add to cart (remove)
		The dynamics of persuasion : communication and attitudes in the twenty-first century / Richard M. Perloff. by Perloff, Richard M [author.] Series: Routledge communication series Edition: Seventh edition. Material type: Text; Format: print ; Literary form: Not fiction Publisher: London : Routledge, 2020 Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 153.852 PER 2020. Lists: New Book 2023. Place hold Add to cart (remove)

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