Johnson, Eugene M. <br/><br/>
Sales management :  concepts, practices, and cases /​ 
Eugene M. Johnson, David L. Kurtz, Eberhard E. Scheuing. 
 - 2nd ed., International ed. 
 - New York ;  Singapore :  McGraw-Hill,  1994. 
 - Marketing and advertising series .
<br/><br/>Includes bibliographical references (p. 518-547) and index. 
<br/><br/><label>ISBN: </label>0071134026 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sales management.<br/>Marketing.