Financial public relations /
edited by Pat Bowman and Richard Bing.
- Oxford : Butterworth Heinemann, 1993.
- xvii, 182 p. : ill. ; 23 cm.
"Published on behalf of the CAM Foundation." Previous ed. published under title: Handbook of financial public relations. 1989.
Includes bibliographical references and index.
0750608293
Financial service industry--Marketing.--Great Britain Public relations--Great Britain. Financial service industry--Communication systems.--Great Britain