Visual Methodologies: An Introduction to Researching with Visual Materials.
- 5th edition.
- xv, 454 pages : illustrations (some colour) ; 25 cm
Previous edition: 2016.
Includes bibliographical references (pages 399-438) and indexes.
How to use this book -- Researching with visual materials : a brief survey of conceptual debates -- A critical visual methodology -- Understanding visual research ethics -- Designing a visual methods research project -- How to find, format, reference and reproduce images -- Compositional interpretation : looking with a 'good eye' -- Content analysis and cultural analytics : finding patterns in what you see -- Semiology : making sense of signs -- Discourse analysis I : text, intertextuality and context -- Discourse analysis II : institutions, objects and displays -- Interviews and ethnographies : studying audiences, fans and users -- Making images as research data : documentation, elicitation and participation -- Applying digital methods to digital images -- Using images to make research findings engaging.
Have you found some exciting images that you want to explore, but don't know how to start your research or what methods to choose? Do you have a question about an aspect of visual culture that you want to answer? Whatever level of experience you have, this text will provide you with the key skills you need to complete a visual methods research project, understand the rationale behind each step, and engage with the contexts and power relations that shape our interpretation of visual images.