Jeannet, Jean-Pierre. <br/><br/>
Cases in global marketing strategies /​ 
Jean-Pierre Jeannet, H. David Hennessey. 
 - 6th ed. 
 - Boston :  Houghton Mifflin,  c2005. 
 - 265 p. :  ill. ;  24 cm. 
<br/><br/> 2005 annual update.  "This 2005 casebook update has been designed to accompany Global marketing strategies, sixth edition"--Pref 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0618310614 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing--Management--Case studies.<br/>Export marketing--Management.