Blythe, Jim,

Business to business marketing management : a global perspective / Jim Blythe, Alan Zimmerman. - 3rd ed - 1 online resource : illustrations (black and white).

Academic

9781138680753 (hbk.) (ePub ebook) (pbk.) 9781317190080 (PDF ebook) 9781317190066 (Mobipocket ebook) 9781315564098 (ebook)

GBB7G1695 bnb


Industrial marketing--Management.

658.804 BLY 2017