TY - BOOK AU - Wheeler,Alina TI - Designing brand identity: an essential guide for the entire branding team SN - 9781119375418 (pdf) AV - HD69.B7 U1 - 658.827 WHE 2017 23 PY - 2017///] CY - Hoboken, New Jersey PB - John Wiley & Sons, Inc. KW - Brand name products KW - Branding (Marketing) KW - Trademarks KW - Design KW - Advertising N1 - Includes bibliographical references and index UR - https://firstcityuniversity.sharepoint.com/:b:/s/FirstCityUC-eBooksCollections11/EczK9K9hUNZPtcVBhE4k_yIBR_hV2F6YX5g-MClCfhiKYw?e=aHSeh1 ER -