Corporate social investing : the breakthrough strategy for giving and getting corporate contributions /
Curt Weeden ; forewords by Paul Newman & Peter Lynch.
- 1st ed.
- San Francisco, Calif. : Berrett-Koehler Publishers, �1998.
- 1 online resource (xxvi, 236 pages) : illustrations
Includes bibliographical references (pages 217-225) and index.
The confused state of corporate philanthropy -- A new way of thinking and acting -- Moving from corporate giving to corporate social investing -- Extracting business value from social investments -- Which nonprofits qualify -- and which don't -- Making a declaration for corporate social investing -- The CEO endorsement -- The annual social involvement report -- Committing to the corporate social investment model : part I, percentages -- Committing to the corporate social investment model : part II, strategic plans -- When social investing should be postponed -- Building the management team for social investing -- The day-to-day manager -- Making it work -- The power of corporate-nonprofit alliances.
Author Curt Weeden unveils a 10-step "corporate social investing" plan which not only promises to improve a company's bottom line but should lead to an increase of $3 billion or more a year in business support for schools, healthcare institutions, civic groups, and other nonprofit organizations. Corporate Social Investing is a powerful resource for business executives, nonprofit organization leaders, and company employees who are nonprofit board members or volunteers.
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Investments--Social aspects--United States. Corporations--Charitable contributions--United States. Social responsibility of business--United States. SOCIAL SCIENCE--Philanthropy & Charity. Corporations--Charitable contributions. Investments--Social aspects. Social responsibility of business.