TY - BOOK AU - Damon-Moore,Helen TI - Magazines for the millions: gender and commerce in the Ladies' home journal and the Saturday evening post, 1880-1910 SN - 0585044856 AV - PN4879 .D36 1994eb U1 - 051/.082 20 PY - 1994/// CY - Albany PB - State University of New York Press KW - Ladies' home journal KW - Saturday evening post (Philadelphia, Pa. : 1839) KW - Women's periodicals, American KW - History KW - 19th century KW - 20th century KW - Sex role in mass media KW - REFERENCE KW - General KW - bisacsh KW - Vrouwenbladen KW - gtt KW - Tijdschriften KW - Beeldvorming KW - fast KW - Journalism KW - hilcc KW - Journalism & Communications KW - Verenigde Staten KW - Electronic books N1 - Includes bibliographical references (pages 233-255) and index; A Man, a Woman, and a New Magazine: Cyrus Curtis and Louisa Knapp Curtis and the Ladies' Home Journal, 1883-1889 -- From Gendered Lives to a Gendered Magazine: The Content of the Journal, 1883-1889 -- A New Editor and a New Voice: Edward Bok Transforms the Journal, 1890-1900 -- Mixed Messages in a Commercial Package: The Content of the Journal, 1890-1900 -- Creating a Magazine for Men: Curtis Gets the Post and the Post Gets Lorimer, 1897-1900 -- Speaking to and about Men: The Content of the Post, 1897-1900 -- The Journal is for Women and the Post is for Families: The Vicissitudes of the Curtis Magazines, 1900-1910 -- Oppositions and Overlaps in Views of Women and Men: The Content of the Journal and the Post Compared, 1900-1910 UR - https://libproxy.firstcity.edu.my:8443/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=6066 ER -