TY  - BOOK
AU  - Hanan,Mack
AU  - Karp,Peter
TI  - Competing on value
SN  - 058502328X
AV  - HF5415.13 .H28 1991eb
U1  - 658.8/16 20
PY  - 1991///
CY  - New York, NY
PB  - AMACOM
KW  - Marketing
KW  - Management
KW  - Pricing
KW  - BUSINESS & ECONOMICS
KW  - Sales & Selling
KW  - bisacsh
KW  - fast
KW  - Commerce
KW  - hilcc
KW  - Business & Economics
KW  - Marketing & Sales
KW  - Electronic books
N1  - Includes index
UR  - https://libproxy.firstcity.edu.my:8443/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=2018
ER  -