Schiffman, Leon G. <br/><br/>
Consumer behaviour / 
Leon G. Schiffman, Joseph L. Wisenblit. 
 - 11th ed., global ed. 
 - Harlow, Essex :  Pearson,  2015. 
 - 492 p. :  col. ill. ;  28 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780273787136 (pbk.) 0273787136 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.<br/>Motivation research (Marketing)
<br/><br/><label>Dewey Class. No.: </label>658.8/342