La Pompe, Joe. <br/><br/>
100 visual ideas, 1000 great ads /​ 
 One hundred visual ideas, one thousand great advertisements 
Joe La Pompe. 
 - Luxembourg :  Maison Moderne,  2012. 
 - 224 p. :  ill. (chiefly col.), portraits (chiefly col.) ;  31 cm. 
<br/><br/> Includes index. 
<br/><br/> The fine art of advertising is moving billions in currency and turns the masses into happy consumers. The not-so secret visual language behind successful ad-campaigns is now revealed by French blogger and undercover advertising expert Joe La Pompe. He selected 100 popular visual ideas and recurring subjects in the world of commercials-from symbols, great names from history or fiction, to themes in a variety of ways. This international survey offers insight as well as inspiration and allows the reader to better understand the power of visual seduction. 
<br/><br/><br/>Text in English and French. 
<br/><br/><label>ISBN: </label>9783899554625 (hbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commercial art--Themes, motives.<br/>Advertising campaigns.
<br/><br/><label>Dewey Class. No.: </label>741.67