Kendall, Gordon T. <br/><br/>
Fashion brand merchandising / 
Gordon T. Kendall. 
 - New York :  Fairchild Books,  c2009. 
 - xxviii, 388 p., [8] p. of col. plates :  ill. (some col.) ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781563675614 (hbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Fashion merchandising.<br/>Branding (Marketing)<br/>Advertising--fashion.
<br/><br/><label>Dewey Class. No.: </label>331