TY  - BOOK
AU  - Hampshire,Mark
AU  - Stephenson,Keith
TI  - Packaging: design successful packaging for specific customer groups 
T2  - DemoGraphics
SN  - 9789812453891 (hbk.)
U1  - 741.6 22
PY  - 2007///
CY  - Singapore
PB  - Page One
KW  - Packaging
KW  - Design
KW  - Case studies
KW  - Designers
KW  - Interviews
N1  - Includes index; First published 2007 by RotoVision SA; Introduction -- 1. Kids_M/F -- 2. Kids_M -- 3. Kids_F -- 4. Teens/young adults_M/F -- 5. Teens/young adults_M -- 6. Teens/young adults_F -- 7. Adults_M/F -- 8. Adults_M -- 9. Adults_F -- 10. Mature adults_M/F -- 11. Mature adults_M -- 12. Mature adults_F -- Appendix -- Featured designers
ER  -