Wheelen, Thomas L.

Strategic management and business policy / Thomas L. Wheelen, J. David Hunger. - 9th ed. - Upper Saddle River, New Jersey : Pearson Prentice Hall, c2004. - 1 v. various paging : ill. ; 26 cm.

Includes bibliographical references and index.

0131225510 (International ed.)


Strategic planning.
Strategic planning--Case studies.

658.4012