TY - BOOK AU - McLuhan,Marshall AU - Carson,David AU - Kuhns,William AU - Cohen,Mo AU - McLuhan,Eric TI - The book of probes SN - 1584230568 (hbk.) U1 - 302.23 22 PY - 2003/// CY - Corte Madera, CA PB - Ginko Press KW - Mass media KW - Graphic arts KW - Social aspects KW - Commercial art KW - Visual communication N1 - "Adapted from a manuscript submitted by Eric McLuhan and William Kuhns ; design, art direction, photography: David Carson ; concept and direction, Probes Project: Mo Cohen"--P. 562 N2 - "The book of probes tells a story of perception. Out of clusters of probes arranged by subject, a narrative emerges but it is not a literal narrative. Typical of McLuhan's style was to make things that share similarities appear disparate, so the probes arranged by subject seem disconnected while those presented in random sequence resonate.Marshall McLuhan introduced a new way of seeing the world..."--Cover ER -