TY  - BOOK
AU  - Vivian,John
TI  - The media of mass communication
SN  - 9780205719112 (International ed. : pbk.)
U1  - 302.23 22
PY  - 2011///
CY  - Boston, MA.
PB  - Allyn & Bacon
KW  - Mass media
N1  - Includes bibliographical references and index
ER  -