TY - BOOK AU - Mahon,Nik TI - Basic advertising: art direction T2 - Basics advertising SN - 9782940411214 (pbk.) U1 - 659.104 22 PY - 2010/// CY - Lausanne, Switzerland PB - AVA Academia KW - Commercial art KW - Advertising KW - Art direction N1 - Includes bibliographical references ER -