Fraser-Robinson, John. <br/><br/>
The secrets of effective direct mail / 
John Fraser-Robinson. 
 - London :  McGraw-Hill,  1989. 
 - 461 p. :  ill. ;  25 cm. 
 - The John Fraser-Robinson direct marketing series. .
 - Fraser-Robinson, John.  John Fraser-Robinson direct marketing series. .
<br/><br/><label>ISBN: </label>0077070852 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Direct marketing.