Many products have often been endorsed by celebrities. What influences does tis have on Malaysian mobile advertising? /
Louise Kimberly Ho.
- 2008.
- 40 p. : ill. ; 30 cm.
Located at Red Spot Room.
a Dissertation (BA.(Hons))--KBU International College in collaboration with Nottingham Trent University, UK, 2008.
Includes bibliographical references. Level 3 - Oct 07 cohort.
ISBN001181
Celebrities. Cellular telephone. Endorsements in advertising.