TY - BOOK AU - Hughes,Graham AU - Fill,Chris ED - Chartered Institute of Marketing. TI - Marketing communications 2007-2008 T2 - CIM coursebook SN - 9780750684613 (pbk.) PY - 2007/// CY - Oxford PB - Butterworth-Heinemann KW - Communication in marketing KW - Examinations KW - Study guides KW - Marketing KW - Chartered Institute of Marketing N1 - "Professional Diploma in Marketing 2007-2008"--Cover; Includes bibliographical references and index ER -