TY  - BOOK
AU  - Frutiger, Adrian,
TI  - Signs and symbols: their design and meaning /​
SN  - 0823048268 (pbk.)
PY  - 1998///
CY  - New York
PB  - Watson-Guptill
KW  - Graphic design
KW  - Signs and symbols
KW  - Symbolism (Psychology)
N1  - Includes bibliographical references (p. 360) and index; Pt. 1. Sign Recognition, Sign Formation -- Introduction: Three Themes. I. The Elements of a Sign. II. The Basic Signs. III. Joining Signs Together. IV. The Sign in Ornaments. V. Signs of Dualism. VI. The Solid. VII. The Simulation of Volume. VIII. The Diversity of Appearance -- Attempt at a visual synthesis -- Pt. 2. Speech-Fixing Signs. I. From Thought to Picture. II. Speech Fixing. III. The Graphic Wealth of Pictograms. IV. The World's Alphabets. V. The ABC of the Western World. VI. Development of Form through Writing and Printing Techniques. VII. Manipulated Letterforms. VIII. Text Type and Its Legibility. IX. Numerical Signs. X. Punctuation Signs -- Pt. 3. Sign, Symbol, Emblem, Signal. I. From Illustration to Symbol. II. The Symbol. III. The Graphic Wealth of Figurative Symbols. IV. Abstract Symbols. V. Signs of Pseudoscience and Magic. VI. Signature Signs. VII. Signs of Community. VIII. Trademarks. IX. Technical and Scientific Signs. X. Signal Signs -- Toward a Synthesis
ER  -