TY  - MANSCPT
AU  - Ang,Grey Chun Ooi
ED  - KBU International College.
ED  - Nottingham Trent University.
TI  - How festive advertisements promote a Malaysian identity while being part of the company's marketing and branding strategy
SN  - ISBN002203
U1  - 658.82709595 22
PY  - 2009///
KW  - Advertising
KW  - Malaysia
KW  - Brand name products
KW  - Marketing
N1  - Located at Red Spot Room; Dissertation (BA.(Hons))--KBU International College in collaboration with Nottingham Trent University, UK, 2009; Includes bibliographical references; Level 3 - Oct 08 cohort
ER  -