Mass communications research methods : a step-by-step approach / H.J. Hsia.
Material type: TextProducer: London : Routledge, 2016Description: xiii, 629 p. ; 23 cmContent type:- text
- unmediated
- volume
- 9781138959521
- 001.51072 HSI 2016
Item type | Current library | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|---|---|
Open Collection | FIRST CITY UNIVERSITY COLLEGE | FIRST CITY UNIVERSITY COLLEGE | Open Collection | FCUC Library | 001.51072 HSI 2016 (Browse shelf(Opens below)) | Available | 00024534 |
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001.434 BOL 1996 Experimental methods / | 001.434 MON 2005 Design and analysis of experiments / | 001.5 KIN 1990 Information and work processing : | 001.51072 HSI 2016 Mass communications research methods : | 001.55 MCM 1984 Exploring images : | 001.94 EXP 2006 Exploring the unexplained : | 003 CHE 1990 Soft systems methodology in action / |
Includes bibliographical references and index.
Pt. 1. Communication research and research organization pt. 2. Survey research pt. 3. Experimental research pt. 4. Historical, qualitative, and secondary research pt. 5. The taming of statistics pt. 6. Data processing and the computer pt. 7. Writing and disseminating.