Mass communications research methods : a step-by-step approach / H.J. Hsia.
Material type: TextProducer: London : Routledge, 2016Description: xiii, 629 p. ; 23 cmContent type:- text
- unmediated
- volume
- 9781138959521
- 001.51072 HSI 2016
Item type | Current library | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|---|---|
Open Collection | FIRST CITY UNIVERSITY COLLEGE | FIRST CITY UNIVERSITY COLLEGE | Open Collection | FCUC Library | 001.51072 HSI 2016 (Browse shelf(Opens below)) | Available | 00024534 |
Includes bibliographical references and index.
Pt. 1. Communication research and research organization pt. 2. Survey research pt. 3. Experimental research pt. 4. Historical, qualitative, and secondary research pt. 5. The taming of statistics pt. 6. Data processing and the computer pt. 7. Writing and disseminating.