MARC details
| 000 -LEADER |
|---|
| fixed length control field |
00987nam a2200277 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls000013693 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MY-PjKIC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200206135425.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
100211t1996 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9971645327 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
9971645327 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201002111803 |
| Level of effort used to assign nonsubject heading access points |
VLOAD |
| Level of effort used to assign subject headings |
201002111631 |
| Level of effort used to assign classification |
VLOAD |
| Level of effort used to assign subject headings |
201002111453 |
| Level of effort used to assign classification |
VLOAD |
| -- |
201002111453 |
| -- |
VLOAD |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
658.8 SIE |
| 245 00 - TITLE STATEMENT |
|---|
| Title |
Marketing insights for the Asia Pacific / |
| Statement of responsibility, etc. |
[edited by] Siew Meng Leong, Swee Hoon Ang and Chin Tiong Tan. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Singapore : |
| Name of publisher, distributor, etc. |
Heinemann : |
| -- |
Asia Pacific Marketing Federation, |
| Date of publication, distribution, etc. |
1996. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xvii, 332 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24 cm. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes bibliographical references. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
| Geographic subdivision |
Asia. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
| Geographic subdivision |
Pacific Area. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Leong, Siew Meng. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Ang, Swee Hoon. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Tan, Chin Tiong. |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
Asia Pacific Marketing Federation. |